Now live

Find the right channel partners.
In 10 minutes, not 6 months.

Pairlot is an AI-powered partner discovery platform for ISVs. Our 30+ signal pipeline delivers a ranked, pre-qualified partner shortlist — so you stop guessing and start closing.

30+ Intelligence signals
<10 min Time to shortlist
20 yrs Channel expertise
3 tiers Discovery to outreach
Partner discovery has always been broken.

Most ISVs rely on referrals, gut feel, and spreadsheets. The result is predictable — and costly.

Months of manual research

Identifying even a shortlist of candidate partners takes weeks of searching, emailing, and qualifying — before a single conversation happens.

🎯
Wrong-fit partners dominate

Without ecosystem data, ISVs pursue partners with poor client overlap, wrong geography, or misaligned incentives — wasting pipeline and relationships.

💸
Dead LOIs and stalled deals

Even after months of effort, most partnerships never activate. The root cause is almost always a mismatch that proper intelligence would have surfaced early.

The old way vs. Pairlot
1
Manual research — weeks Googling, LinkedIn searches, analyst reports
2
Cold outreach — weeks Emails ignored, gatekeepers, long response cycles
3
Discovery calls — months Half are wrong-fit, found out only after 3 meetings
4
LOI — sometimes If you're lucky, 6+ months after you started

Pairlot shortlist — under 10 minutes Ranked, pre-qualified, signal-verified — ready to act on
From brief to shortlist in four steps.

Our AI pipeline runs 30+ signals across your target ecosystem so you don't have to.

Step 01
📋

Define your brief

Tell us your product, target markets, ideal partner profile, and geographic priorities. Takes under 10 minutes.

Step 02
🔍

Signal pipeline runs

Our 30+ signal AI engine analyses ecosystem fit, client overlap, partnership history, capacity, and alignment.

Step 03
📊

Ranked shortlist delivered

You receive a pre-qualified, ranked partner shortlist — with intelligence on each partner, not just names.

Step 04
🤝

Activate & close

Optional: we handle outreach, introductions, and managed conversations — moving you from insight to engagement.

Get your first partner list free

Pilot access. Free starter credits. NO CREDIT CARD NEEDED

Launch Pairlot →

See what's hiding in your niche. Get an instant snapshot of potential partners before running full AI enrichment.

Preview Partner Matches
Three tiers. One clear outcome.

Pairlot covers discovery, intelligence, and outreach — the three stages where most ISVs lose the most time and money.

Tier A
Partner Discovery

  • Ranked partner shortlist — powered by 30+ signal AI analysis
  • Ecosystem fit scoring
  • Delivered in under 10 min
Express interest →
Tier B
Discovery + Intelligence

  • Everything in Tier A
  • Deep partner profiles
  • Client overlap analysis
  • Competitive positioning
Express interest →
The roadmap ahead.

We're building toward a complete partner intelligence layer. Here's a preview of what's taking shape — without giving away the details just yet.

Direction 01
📡

Ecosystem Monitor

Continuous intelligence on your partner ecosystem — signals, shifts, and opportunities surfaced automatically, not on request.

more to come
Direction 02
🏆

Partner Health Scoring

A living scorecard for your active partner relationships — tracking engagement, pipeline contribution, and risk indicators over time.

more to come
Direction 03
🗺️

Ecosystem Mapping

Visual intelligence on how your ecosystem connects — who's partnering with whom, where the white spaces are, and where you fit.

more to come
Direction 04

Activation Intelligence

Moving beyond discovery into the activation layer — context-aware signals that tell you when and how to engage each partner.

more to come
Direction 05
🔗

CRM & Stack Integration

Partner intelligence delivered where your team already works — not in a separate dashboard that nobody logs into.

more to come
Direction 06
🌐

Multi-Ecosystem Expansion

Extending the signal pipeline beyond SAP into adjacent VAD and cloud ecosystems — with the same depth, not just broader coverage.

more to come
Built by people who've lived the channel.

We don't just analyse data — we understand what makes a partner relationship actually work.

🧠

AI precision, human judgment

Our 30+ signal pipeline is built on 20+ years of enterprise channel experience — not generic ML models trained on public data.

Speed without sacrifice

Under 10 minutes for a full shortlist. Not because we cut corners — because we automate the parts that shouldn't require human hours.

🎯

Discovery-first, by design

We sit at the top of your partner funnel — the intelligence layer before execution. Purpose-built for ISVs who need the right partners, not just more partners.

🔒

Pricing that never moves

Our tiers are fixed. We never negotiate on price — only on scope. You always know exactly what you're getting and what it costs.

🌐

SAP ecosystem depth

With 20+ years serving enterprise clients in VAD networks, we have unmatched visibility into the SAP and adjacent partner ecosystems.

🏗️

Backed by Globus Edge

Pairlot is built and operated by Globus Edge — a 20-year ecosystem services firm. The intelligence is automated; the judgment behind it is not.

Pairlot is a product of

Globus Edge →

Ready to find your right-fit partners?

Pairlot is live now — launch your first shortlist free, or talk to Globus Edge about managed outreach.

Launch Pairlot → About Globus Edge